La Opinion, the largest Spanish-language daily newspaper in the country, targets Southern California 's growing Latino communities and entire families. Every day, readers can find sections such as Main News with the latest local, national and international news for Southern California Hispanics; Business news section with information on global enterprise to micro-business, entrepreneurial trends , currency exchange rates and financial advice from expert, Julie Stav, and much more from our team of award-winning writers and photographers.
La Opinion's Sports section leads the pack in readership and in advertising opportunities. La Opinion's Sports section offers many unique, yearlong branding placement opportunities targeting sports enthusiasts. Throughout the Sports pages readers can find extensive sports coverage and analysis of readers' favorite sports teams. Our daily table of standings, otherwise known as the ''Pizarra ,'' contains up-to-date daily scores and statistical sports information. Additional highlights and advertising opportunities include: special tournament coverage , team's season calendars, opening day opportunities, ''Pizarra'' sponsorship and much more.
Entertainment - holaLA! & La Vibra
La Opinion's Entertainment products truly exemplify what Southern California Hispanics are looking for when it comes to their entertainment needs. Our entertainment products consist of holaLA!, La Opinion's daily entertainment section, publishing Monday through Wednesday, Friday, Saturday and Sunday.
La Vibra publishes on Thursdays,as a weekly entertainment guide targeting 18-35, urban youth. This tabloid size publication provides readers with their weekly dose of entertainment, celebrity gossip, national spotlights and up-and-coming local musicians, film/movie listings, music/restaurant reviews, gift ideas, cultural events, and the hottest clubs and concerts around Southern California.
La Opinion Contigo
In 2005, La Opinion responded to the need for a home-delivered product targeting Latino families and launched La Opinion Contigo, the only home-delivered weekend publication among La Opinion's extensive brands. La Opinion Contigo is identfied as a practical how-to guide for the Latino families, with entertainment and sports features. The target audience is Spanish-language dominant Latino families with a focus on
La Opinion's daily Classified section contains a little something for everyone!
In the following categories: Automotive, Real Estate, Employment, Legal Directory, Mortgages, your Home and classified listings. For specific section publication dates, please consult with your account executive.
La Opinion's community connection and audience empowerment offers a win-win proposition for our corporate partners and our community alike. Established programs and long-standing relationships with city leaders and event producers allow us the best position when engaging with the Latino outreach